Healthy skin: three products, three steps, three minutes
Most men just rinse their skin with water – and that’s it. But just like we strengthen our muscles or brush our teeth, our skin needs regular care. Without it, it loses its healthy appearance, ages faster, and can’t withstand the daily onslaught. That’s why we’ve created a simple 3-step routine that takes no more than a few minutes in the morning and evening.
1. CLEANSE: Cleansing foam
Every man's skin fights dust, smog and dirt every day – and the night is no exception. That's why the first step is the most important: cleansing the skin of everything that doesn't belong. Using a cleansing foam in the morning removes nighttime impurities, and in the evening washes away the day's stress and dirt. Clean skin is the foundation without which other products don't work fully.
2. REPAIR AND FIRM: Hyaluronic Serum
Skin is not just a surface – it needs nourishment to be firm, supple and youthful. This is where hyaluronic serum comes in, deeply hydrating the skin and helping to restore its structure. Hyaluronic is like a glass of water for your skin, strengthening it and protecting it from aging. Use it after cleansing – just a few drops.
3. HYDRATE: Cream 24
The final step is all-day hydration and protection. After cleansing and applying serum, your skin needs a “lock” to lock in moisture and create a protective barrier against external influences. You can trust our 24-hour cream: it hydrates, protects and lets your skin breathe all day (or night).
Why in the morning?
During the night, your skin works and gets rid of toxins. If you don't remove excess oil and dirt in the morning, you won't give it a chance to shine. Cleanse your skin with a foam, then apply hyaluronic acid to firm it, and finally, a moisturizer to protect your skin throughout the day.
Why in the evening?
In the evening, you encounter the results of the whole day: smog, dust, dirt from the subway, the touch of your hands when you reach for the bars on the tram or the keyboard at work. If you don't cleanse your skin in the evening, you give free rein to bacteria and dirt to do mischief - from pimples to accelerated aging.
What if you go to the gym or sweat?
Although you don't have to repeat the entire routine, it's a good idea to at least apply moisturizer after your shower. Sweat washes away not only dirt but also the skin's natural protective layer. Rehydration is key, whether you're after a sauna, a workout, or a hard day.
Essential Trio
Here it is: Three products that cover everything your skin needs – from cleansing to renewal to protection. The Cleansing Foam, Hyaluronic Serum and Cream 24 form the basis of a daily routine that will keep your skin healthy, firm and hydrated. Simple, effective and designed to take no more than a few minutes of your day. All you need is morning and evening – and your skin will thank you.
Peter "Pitty" Kr ejczy (45 years old)
Co-founder of Koolman.cz & professional cosmetician - expert in men's skin